What is Meta Tag how To Use Meta Tag

  im gonna Talk About what are meta tags and how to use them in the right way so 

This  post is going to help you a lot in your on-page seo journey so without wasting any more time let's get started with the he title 



tag is the clickable title of a webpage that appears with the results on the search engine results page it is also often called 






page titles websiteor html titles to set a page title you have to use the title tag in the html around your text most content management systems like world press have forms to automatically set title tags around the page titles on your website when creating new pages as google only displays 60 to 70 characters of a page title in the results you should try to make your seo 

titles around 60 characters long clear title tags will go a long way towards making your website easy to read and understand title tags tell people and search engines the topic of the web page they also tell search engines how relevant a page is to a 

  • searcher's query here are some tips regarding how to make your title tags seo friendly keep titles about 55 to 60 

  • characters long use target keywords in your titles try to describe your page content in the best possible way use words like how 

  • why what and where as that will help people understand what they will find on the page to attract users to click you can use  

  • words like best review or ultimate write unique titles as duplicates will not take you a long way use your company name or 

  • brand wisely a meta description is an html tag used to describe the content of a web 

  • page this description will show up below the title and url of your page as it appears in the search engine results meta

  • descriptions have the power to increase or decrease your results click-through rates if you keep these things in mind the meta 

  • description should be kept somewhere between 140 to 160 characters try to write a compelling description that makes people

  •  to visit your webpage avoid using duplicate meta descriptions also using a keyword in the body of the meta description is a 

  • relevancy signal for search engines that can help your rankings but that doesn't mean you can go on stuffing keywords in your .

  • descriptions header tags are also known as heading tags and are used to separate 


headings and subheadings on a web page they are used to improve the readability 


and seo of a web page header tags are used in order of importance from h1 to h6 where

 the h1 tag is used for the title here is a list of header tags and what they are used for h1 is used for the title of a post they are 

usually keyword centric and are created in a way to  attract the readers and make them understand what the post is going to be about h2 is used for subheadings that classify the main points of your paragraphs and separate sections you can use keywords related to the main keyword while creating h2 tags for your post so that the readers can easily find what sections they want to read h3 tags are used for subsections that 

further classify the information given in h2 h4 tags are used for subsections that 


further classify the information given in h3 and similarly you can go up to h6 canonical tags are used to tell the search engines that a specified url is the master copy of a page they allow you to specify the canonical url for a page a canonical link allows webmaster to prevent duplicate content issues by specifying the canonical or preferred version of a web page a canonical url is the master url for a set of duplicate pages it is the url of the page that google thinks is the most representative from a set of duplicate pages on your website found in the header section of a web page html 
 


source code a canonical tag looks like this here on the official page of google you can read all about canonical url and how google indexes and chooses the canonical url alt tags or alt attributes are alternative text for an image alt tags are used to describe the image or what the image is representing all stacks help search engines associate images with a web page's content so they can 

properly index it within their search results all stacks also help search engines determine the best results to provide when a user searches for images the robot's meta tag tells search engine to either index or non-index your web page the tag has four main values for the search engine crawlers first one is follow the search engine crawler will follow all the links in that web page second is index the search engine crawler will index the whole web page and the third one is no follow the search engine crawler will not follow the page and any links in that web page and the last one is no index the search engine crawler will not index that web page you can use the following syntax for your robots meta tag here's what that robots.txt file means the user agent named googlebot is not allowed to crawl any url that starts with this link all other user agents are allowed to crawl the entire site this could have been omitted and the result would be the same the default 

behavior is that user agents are allowed to crawl the entire site the site sitemap file is located at this link open graph meta tags and twitter cards make social media syncing easier open graph meta tags promote integration between facebook linkedin google and your website here is a sample of how open graph tags look like in standard html twitter cards work in a similar way to open graph except for twitter twitter will use these tags to enhance the display of your page when shared on their platform here is a sample of how twitter card look like in standard html so yeah with that we have reached the end 


of the post i hope the knowledge of meta tax will take you a step forward in your on


-page seo journey and if you have any doubts or queries regarding anything related to seo feel free to ask me in the comment section below you can also write your suggestions and feedback for our seo series and for now i will take the leave we'll see you the next time

























































































































































































































































































































































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